After the success of our Samsung Day campaign, Audio House requested for a similar campaign to be crafted for the brand LG.
Coincidentally, it fell on the Chuseok weekend which is the Korean Thanksgiving holiday. To relate and link it to the upcoming festivities, we decided to name the campaign the “2019 LG Thanksgiving Weekend”. With festivities, it meant many house visitings and parties. Hence, urging people to replace their old or broken household items.
The campaign covered Facebook, Instagram and Google platforms to effectively reach out to people who may just be looking at replacing their household items!
Or perhaps you are looking for other refreshing ideas to introduce your brand?
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